Case Studies:

Crosstown Case Study

The CROSSTOWN CONCOURSE redevelopment in Memphis provides a unique case study to highlight a diverse coalition of real estate developers, designers, and artists that have achieved what many said was impossible: namely, redeveloping the most expensive and largest historic building in the state's history, the Sears Crosstown Building. Moreover, from the start, the Crosstown Development team came together to not only develop the vacant building, but to catalyze meaningful social change beyond the building's footprint.

American Underground Case Study

The nation’s most interesting startup scene isn’t in Silicon Valley or New York City. If you want a glimpse of what could be the future of American entrepreneurship, look no further than Durham, North Carolina, where an offbeat incubator called American Underground (AU) is quickly becoming a leading example of what we call a new-paradigm enterprise. In this case study, we evaluate AU through the lens of the Human Ecology Framework, a holistic model for understanding the six fundamental and interdependent building blocks of civic thriving. Through the lens of the Human Ecology Framework, we will see that AU has created all kinds of value that would be invisible to a traditional business case study.